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SUSHI SHOP, WHEN BRANDING SERVES PERFORMANCE!

Sushi Shop
Food

27M.

impressions distributed globally

7,3M.

unique contacts reached

+10PTS

spontaneous awareness of the presentations

The context

A SMALL

APPETIZER

With more than 20 years of experience, Sushi Shop remains the European leader in the design, take-away sale and delivery of sushi, with more than 175 points of sale in France and internationally.

Sushi Shop is part of a premium universe, giving priority to aesthetics, creativity, innovation and quality. Keen on strengthening its positioning and its leadership, the brand wants to publicize its new aspirational video.

SUSHI SHOP THUS CALLED ON GAMNED! TO HELP IT IN THIS PROCESS, IN ORDER TO MEASURE THE IMPACT OF ITS 100% DIGITAL BRANDING CAMPAIGN ON ITS AWARENESS AND ITS BUSINESS CONTRIBUTION.

The goal
CREATE THE SUSHI SHOP REFLEX!

A solution defined together

VIDEO AS A

SEDUCTION TOOL

mplementation of a brandformance system to boost the reputation and sales of Sushi Shop

Want to watch the video? Here it is


Verdict?
THE SUCCESS OF INNOVATION

A SUCCESSFUL OPERATION!

With over 27 million impressions delivered globally out of the campaign and over 7,3 million unique contacts reached, this campaign was a huge success.

Here are the Médiamétrie post test results:
+ 10 points of spontaneous notoriety for those exposed to the campaign (21 to 64 years old) vs. those not exposed. (April to June 2019)
+ 7 points on the conversion rate thanks to the scripting of the system.

Fabien Pedica
Group Manager Trade & Digital - Avène
"Comprehensive training from experts. Answers to every question we had and great transparency."
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Carole Ginda
Digital Manager - Electrolux
"An accessible training for all with expert trainers who know how to democratize the jargon of programmatic! "
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Olivier Granda
E-commerce Traffic Acquisition Manager- BUT
"The very first results are already very satisfactory! "
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Stéphanie Catarino
Director E-commerce & Acquisition France - Clarins
"We are thrilled with the results of the campaigns driven by Gamned!"
Discover our projects
Rarès Vidican
Marketing Manager Digital - MACIF
"We had set ourselves very ambitious goals, which we have already achieved in a few months.
Discover our projects
Thomas Majorczyk
Digital Media Buying Manager - Tape à l’Œil
"Gamned's support is a real strength for Tape à l'Œil to recruit new clients".
Discover our projects
Fabien Pedica
Group Manager Trade & Digital - Avène
"Comprehensive training from experts. Answers to every question we had and great transparency."
En lire plus
Carole Ginda
Digital Manager - Electrolux
"An accessible training for all with expert trainers who know how to democratize the jargon of programmatic! "
En lire plus
Olivier Granda
E-commerce Traffic Acquisition Manager- BUT
"The very first results are already very satisfactory! "
En lire plus
Stéphanie Catarino
Director E-commerce & Acquisition France - Clarins
"We are thrilled with the results of the campaigns driven by Gamned!"
En lire plus
Rarès Vidican
Marketing Manager Digital - MACIF
"We had set ourselves very ambitious goals, which we have already achieved in a few months.
En lire plus
Thomas Majorczyk
Digital Media Buying Manager - Tape à l’Œil
"Gamned's support is a real strength for Tape à l'Œil to recruit new clients".
En lire plus

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